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What Your CTO Should Be Telling the Board (And What They Shouldn't)

6 min read 2 Nov 2025
boardcommunicationleadershipstrategyexecutives

A few years ago, a CEO asked me to explain to the board how our AI-powered semantic search worked. Specifically, how Retrieval-Augmented Generation pulled relevant documents and fed them to a large language model to generate answers.

I pushed back. I said it wasn’t the right use of board time. They insisted.

So I stood up and explained vector embeddings, chunking strategies, and prompt engineering. I watched eyes glaze over. I saw polite nodding that meant nothing. Tumbleweed.

The following quarter, I took a different approach. I opened a laptop, typed a natural-language question into the search bar, and let the board watch the system pull precise answers from 3 million profiles in seconds. They were genuinely impressed. One director said to me afterwards it was the first time he’d understood what the technology team had been building.

A live demo in a board meeting is unusual. But it worked because it answered the only question that mattered: what does this investment actually buy us?

Over the years, I’ve sat through more board meetings than I care to remember. The pattern is consistent: CTOs who communicate well get resources, trust, and patience. Those who don’t get second-guessed, micromanaged, or replaced.

The Three Silent Questions

Every board member, regardless of background, is silently asking three things:

Are we secure? Not “do we have firewalls” but “what’s our exposure and what happens if something goes wrong?”

Are we spending wisely? Is the technology budget delivering value proportional to its size?

Can we scale? If sales doubles the pipeline, can the platform handle it?

Everything you present should connect to one of these. If it doesn’t, question whether it belongs in the board pack at all.

The Translation Problem

Technical leaders often fail at board communication not because they lack intelligence but because they lack translation skills. The board doesn’t share your vocabulary, and why should they?

“We need to refactor the authentication module” means nothing. “We need to invest four weeks in reducing login failures by 40%” means something. Even better if the next sentence is “This will reduce customer churn by 3% and potentially increase revenues by 5% over the next 12 months”.

“We’re carrying significant tech debt” sounds like an excuse. “We’ve borrowed against future velocity to hit the product launch; the interest rate is roughly 20% of each piece of work until we pay it down” frames it as a business decision.

“We’re migrating to Kubernetes” is jargon. “We’re moving to infrastructure that will cut our hosting costs by 30% and let us deploy new features in hours instead of days” is strategy.

Your job is translation, not education. The board doesn’t need to understand how the technology works. They need to understand what it enables and what it risks.

What to Tell Them

Risk in business terms. “There’s a 15% chance of a significant outage in Q3 if we don’t address the infrastructure backlog” is actionable. A list of bugs is not.

Team health signals. Attrition trends, key-person dependencies, hiring pipeline status. Not an org chart, but an honest assessment of capability and capacity.

Capacity versus promises. Can engineering actually deliver what sales is selling? If there’s a gap, the board needs to know before it becomes a crisis.

Strategic bets with rationale. Connect investments to outcomes. “We’re building X because it enables Y revenue opportunity” not “we’re adopting the latest framework.”

Honest timelines with confidence levels. “80% confident we deliver in Q2, 95% confident by end of Q3” is more useful than a single date you’ll miss. Have an answer ready in case they (wisely) ask, “What would you need to change to make that 95% for Q2?”. And if they say “It has to be 100% by Q2” start brushing up your CV and work somewhere better.

Clear asks. What decisions do you need from them? Boards dislike being informed without purpose. If you’re presenting, have an ask.

What Not to Tell Them

Raw incident post-mortems. They don’t need the forensic detail. They need: what happened, what was the customer impact, and what’s changed so it won’t happen again.

Technical debates. “Python versus Go” is meaningless to a non-technical director. “We chose the option with better hiring availability and lower risk” is not.

Problems without options. Never present a problem without at least two paths forward and a recommendation. Naked problems feel like excuses.

Vanity metrics. “We deployed 47 times this month” means nothing without context. Deployments aren’t value; outcomes are.

Know Your Board

Not all boards are the same. A PE-backed board is focused on risk mitigation, efficiency, and protecting the investment. They want to know what could go wrong and how you’re preventing it.

A VC-backed board in growth phase wants signals of momentum. They care about speed, scalability, and whether the technology can support aggressive expansion.

An operator-heavy board with founders still involved may want more detail and may genuinely enjoy the technical discussion. Read the room, but err on the side of brevity.

The Demo Principle

That semantic search demo taught me something. Boards are human. They respond to seeing things work far more than hearing things explained.

If you’ve built something impressive, show it. Thirty seconds of live demonstration beats thirty slides of architecture diagrams. It makes the abstract concrete and turns sceptics into advocates. A trick I’ve used sometimes is to schedule a demo for before the main board meeting, ideally in person but remotely if necessary. If even just one board members shows up and is impressed (which they will be, because you’ll have reheardsed it so that it is impressive) then you can quote them in the main meeting.

The CTO should be the translator between the engine room and the bridge. They should make complexity simple, frame risk as opportunity, and never forget that the board’s job is governance, not engineering.

If your CTO leaves board members confused, concerned, or drowning in jargon, that’s not the board’s failure to understand. It’s a communication problem. And communication problems have solutions.

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